Good story with Business Times: 2010-03-24 As long as the name of the brand has a good story, a good story is precisely because it created the easy spread of many brands. Product and quality can create in-house, but the brand must not be made out in the interior, only to establish a corporate brand image through social communication skills. Brand comes from the corporate culture, corporate culture and conduct business as each employee should follow, it can ensure the vitality of enterprises often, because it is set up by the company a little bit, so a sound and progressive corporate culture will each company's most valuable asset. The corporate culture to get the community, consumers, employees agree that a good story is the best link, only to impress them, consumers will have a strong emotional identity, thereby increasing brand loyalty; employees can agree that in the enterprise find a sense of belonging and strengthen the work of motivation. The Government has done better in Dalian and Penglai, businesses do a better job in Haier. Zhang carefully inquire visibility, Haier's reputation does not depend on advertising, but by "stories, storytelling," stories, storytelling is not compiled with words, but compiled with the business strategy and business practices, is the story hit the refrigerator , into the German market is the story, is the story of a washing machine to wash sweet potatoes, into Harvard lecture is the story, and so on. These stories reflect the views of both, there are facts, not the general facts; it is very vivid, and relatively intact, but the concept is difficult to spread dry. Take the "smashing refrigerator", in Haier deliberately exaggerated publicity, newspapers, magazines, television, and so the media have to take this thing as a case, it is a result of external Haier Haier created a strong brand image quality, thus becoming China's flagship national enterprises. We try Wuhan high measurement Electric Co. also have a lot of good stories, such as to ensure that customers ordered ZSMG2000E digital dual clamp phase voltammetry table and ZS5600 double clamp multifunction ground resistance tester and a number of instruments on-time delivery, overtime production cargo and timely completion; to give our customers receive the goods on time and take advantage of our colleagues Pend sabbatical time to contact the courier delivery ...... It is these stories try to establish a high measure of Wuhan Electric Co. stresses credibility of the contract, the whole product, Timely delivery of corporate image, these stories in outreach, we also continue to speak. But internally it, that is the "bright spot" was. In the course of development of high test pilot Wuhan Electric Co., there are many excellent staff in the ordinary post made extraordinary contributions to their real actions illustrate the high test pilot Wuhan Electric Co. corporate culture meaning, whether it is a positive innovation in the post or dry line love line, no matter what time they are our role models, we can learn a lot of things, and continue to inspire and enhance new motivation to better the job done . So long as they can dig out the daily work of a good story, and let the story in employees, society catchy word of mouth, we can create the effect of a business want to achieve, foreign consumers can trigger emotional identity, increase brand loyalty degree; internally can enhance their sense of belonging, improve work efficiency, thus creating a brand and business handed down. Pilot testing Wuhan High Electric Co. executive department 2010-3-24 Product nickname try a configuration table bearing, bearing test a test device configuration table, bearing a pilot test equipment selection table Features made a commitment Test class Holds (repair, test) power facilities permit, you can engage in the activities of all the test voltage levels of power facilities. The applicant shall meet the following conditions: a, personality and perfect organization; two, the registered capital and net assets of 48 million yuan or more; three, more than two consecutive years in the experience of more than 330 kV line and substation facilities, or testing activities more than three consecutive years in the 220 kV line and substation facilities experienced pilot activities; four, technical director, responsible for the safety of people with more than 8 years of experience in the power test facility management, with power-related senior professional and technical qualifications; five professional technical and economic management of more than 50 people, including power-related professional engineering and technical staff of 35 people or more; six, electrician work permit holders into the net more than 35 people, including more than 10 high-voltage electrician, electrician special 15 or more; seven, sound and effective organization and production safety system, safety training in accordance with law, full-time security officers supervise more than five people; eight, fixed place of business a total area of ??6,000 square meters, professional laboratory and test voltage levels above 330 kV power facilities Nine, sound technical file management system; the test site and equipment.